Do-follow vs. no-follow backlinks
There are two more ways of defining a backlink; these are “Do-follow”
links and “No-follow” links.
A “Do-follow” Link is a hyperlink that is in a position to tell search
engines to pass along its page rank authority to an outbound link.
A “No-follow” Link is exactly the opposite. This is a hyperlink that
removes the ability to pass on its page rank status to other sites.
How do “Do-follow” and “No-follow” Links Work?
In order to read a webpage and search for content, a Google Spider willvisit and read through websites. While doing so, it will regard links with a
“do-follow” feature and exclude any links with a “no-follow” attribute.
Therefore, your PR will get better with Bing or Yahoo if the spider likes
what they see on a “do-follow” site.
Where to Place No-follow or Do-follow Backlinks:
Sites, which are updated frequently, and those that have high traffic iswhere you should aim at posting. This will obtain you better search
engines status as well as a higher Page Rank. However, one key point
to remember is that your web content should match the content of the
site that you intent to post in since search engines will be on the lookout
for related backlinks.
In conclusion, when adding either no-follow or do-follow backlinks your
objective should be to have as many quality and related backlinks to
your sites as possible to help improve your search engine rankings and
your authority status on Google!
Reasons for using No-Follow Links
No-follow links are useful if you want to link out to a site withquestionable content, adult content or employs questionable linking
tactics. You can also use no-follow links to stop spiders getting to sites
that you feel have enough links of their own like Hacker Safe or sites you
have to pay to get their badge on your site. Such sites do not need your
link.
Also, use these links if you are creating a page that does not need a
webpage ranking. This can be an internal page, a small function page or
a page that is only needed by people who already know where it is.
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